About

Originally Arab; Mexico is where I call home.

Ranging from Formula 1 productions in the UAE to hosting extraordinary residencies around the world— I found my place in event & experience design.

I am a Jordanian-Palestinian-Lebanese producer, experience designer & yogi. I've dedicated my career to creating transformative experiences that push the boundaries of what is common and ordinary. 

I’m driven by human transformations, that unfold through curated experiences and gatherings. I find joy in holding space for others to flourish. Fine-tuning my abilities, where attention to detail is magnified in intimate settings, has been a significant milestone in my journey.

Facilitating, supporting creative endeavors, and nurturing a vibrant community have been a particularly fulfilling part of my work. Along with witnessing transformations and forging personal connections. 

I am devoted to collaborative efforts that go beyond experiences; to me, is will always be about creating a lasting impact, both within my team and throughout the communities I engage with. Something I hold dear to my heart is, weaving local talent and products into my productions, I aim not only to create unique experiences and gatherings, but also to contribute positively to the communities we touch.

Beyond the world of production, you'll find me sharing my mindful practices, and Arabic culture through food, story-telling, textiles and music. Otherwise, immersed in nature, learning from my teachers and exploring the world within.